After you’ve created your product or course, one thing is next—launching your offer. This is why you need a launch strategy. How does the thought of having a launch make you feel? Scared, nervous, happy, expectant, and maybe a mix of all of these? You see, launching isn’t predicted; it is planned. Here’s what you […]
How to Build a Launch Strategy From Scratch Read More »
You’re about to launch your new program, but the thoughts of your non-existent email list and low-key social media presence have your nerves on edge. Relax, I’ve got you. I want you to know that “launching” is simply strategic “marketing.” Whether you want to launch your new course, coaching program, or website, it’s important to
How to Create Buzz for Your Launch: 11 Proven Tips Read More »
You know that part of the Ferris wheel in an amusement park that holds the passenger carriers together… Well, your mindset is like that. Your mindset is what keeps the other parts of your business—sales, productivity, positioning, and relationships—together. And if it’s not the number one player in how you market your business, you’re getting
7 Sales Mindset Shifts to Make More Money Read More »
If you want to build a business that thrives, you need to create content that sets you apart from others in your industry. But how do you come up with what to write about? I did some research recently and interviewed creative entrepreneurs. When I asked what their biggest struggle was when it comes to
Content for Coaches & Creatives: 59 Best Ideas Read More »
Searching for new content ideas every time is an exhaustive part of being an entrepreneur. (I know that firsthand because I run my business on content.) You just want to put good stuff out there—and especially, what your dream client is searching for. In summary, you’re always in need of juicy content ideas. But, between
How to Create a Content Bank to Plan Ahead Read More »
If you’re a consistent Pinterest user who wants other content curation alternatives, this post is for you. Over the years, Pinterest has become more of a search engine than a curation platform. It is a top source of traffic—organic and paid—for businesses. That’s why it’s like every other pin is now an ad. In this
Top 9 Websites Similar to Pinterest for Creatives Read More »
Picture this—You’ve got a landline, and every time it rings, it’s your ideal client about to spill the tea on what’s going on with them. That means you won’t just be creating content you “think” they want. You’ll create content they actually want—courtesy of the top-secret information they share with you. Isn’t that a fast
How to Do Customer Voice Research Read More »
If you can avoid the launch mistakes I share in this guide, you’ll get more conversions and sales from your product launch. I saw a post in a Facebook group that changed my career path. A business coach had launched her program after months of planning and showing up, but it didn’t go as planned.
Avoid These 5 Biggest Launch Mistakes Read More »
As a business owner looking to grow your audience online, you’re faced with a big question: Should you start a blog or vlog? In this guide, I’ll break down every aspect of each medium so you have all the information you need to make the best decision and build your online presence in a way
Vlog vs. Blog: Which One Should You Choose? Read More »
If you plan to launch your course and hit set goals, you’ll need more than to share more than a few promotional posts. There’s a need to build hype, create interest, generate leads, and, ultimately, increase sales through strategic messaging. And all this is the reason you need launch copywriting. Some copywriting assets are vital
10 Copy Assets You Need for a Successful Launch Read More »
