Why Is Copywriting Important for Your Business?
As a business owner, you’ve probably got a to-do list longer than your arm (I know because the length of my schedule directly determines if the beverage of the day is a cuppa tea or…
Website Copy or Design: Which One Comes First?
Copywriting and design are both vital for your brand website. But knowing which one to start with can get tricky. And this makes you ask not-so-silent questions like: “Should design or copy come first?” “What is…
How to Create Your Ideal Client Avatar
You took the bold step to launch your business and are preparing to create content for visibility, engagements, and sales. Before you do that, you need an ideal client avatar because selling to “Joe Schmo”…
7 Copywriting Myths You Need to Stop Believing
I grew up believing that “an apple a day keeps the doctor away.” Maybe that’s why my dad always bought bowls of green apples and Pink Ladys. But eating apples every day didn’t save me…
Rebranding Checklist: BTS of My Business Relaunch
When the theme for this year, “limitlessness,” came to me last year, I was excited but unsure what that meant or where to start. But January opened my eyes and mind to the principle of…
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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Gravida dictum fusce ut placerat. Convallis aenean et tortor at. Mauris sit amet massa vitae. A…
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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Gravida dictum fusce ut placerat. Convallis aenean et tortor at. Mauris sit amet massa vitae. A…
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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Gravida dictum fusce ut placerat. Convallis aenean et tortor at. Mauris sit amet massa vitae. A…