The Copywriting Blog
If you’re here, chances are you’re not just looking for fluffy marketing advice—you want the real stuff. The kind that helps you write words that sell, build funnels that flow, and turn browsers into buyers without sounding like a late-night infomercial. This copy blog is the right place!
Popular Posts
Biggest Copy Myths Tanking Your Sales
Avoid the biggest copy misconceptions that kill your conversions.
The Best Launch Copywriting Tips
Planning to launch a course? Write launch copy that converts to sales.
How to Create an Ideal Client Avatar
Get clear on who you’re talking to and how to connect with them.
21 Profitable Online Business Ideas
Find the best online business ideas you can start from home today.
How to (Re)Launch Your Dream Brand
Starting fresh or pivoting with purpose? Here’s how I relaunched my dream brand.
What Is a Sales Funnel? A Creative’s Guide
Learn what a sales funnel is, its types, and why your business needs one.
How to Build a Profitable Funnel
Get the step-by-step tips to create a funnel that turns leads into buyers.
Full-Funnel Strategy: The Ultimate Guide
Learn how to attract & convert your audience with a connected funnel strategy.
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Looking to save 20+ hours on your content workflow every. single. week? Swipe the first-grade AI prompts I’m using to simplify my business.
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Content Strategy for Personal Growth Blogger
Getting 10,000 monthly sessions in only three months with 40 blog posts feels thoroughly satisfying. If you STILL don’t have…
The 2025 Intro: Ins, Outs, & Roundabouts
I once made a post about the business lessons I learned in 2023 and what I’m doing differently in 2024. …
Jane Mackay Website Copywriting Project
Jane’s vibe from our first call was memorable. And by “memorable,” I mean lots of laughter, explicit details on what…
How to Build a Launch Strategy From Scratch
After you’ve created your product or course, one thing is next—launching your offer. This is why you need a launch…
How to Create Buzz for Your Launch: 11 Proven Tips
You’re about to launch your new program, but the thoughts of your non-existent email list and low-key social media presence…
Behind This Copywriting Blog
I’m Sally, your copywriter-meets-funnel-strategist who’s equal parts word nerd and strategy junkie. I believe in smart strategy, clear messaging, and conversions that feel effortless.
Grab your favorite drink, scroll around, and get ready to learn how to turn your content into your hardest-working sales tool.
And if you’re ready to stop guessing and want a straightforward solution, let’s chat.
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