Replace your hustle with a funnel that sells on autopilot
I help you scale your business with ease through conversion copywriting and a sales system that works.
You didn’t start a business to chase clients all day.
We can agree on one thing: the hustle grind is NOT sustainable. It’s exhausting and frustrating and unpredictable.
If you are tired of chasing clients on Instagram and getting ghosted in the DMs and want to build a business that actually pays you back, you need a warmed-up, ready-to-buy audience.
And to get that? You need a funnel that guides them from “just looking” to “shut up and take my money!”
You need a funnel like yesterday IF…
The content you come up with is not exactly relevant to your signature offer.
You’re constantly chasing prospects and are flat-out tired of playing catch-up.
You have a great signature offer, but you don’t ever make sales from it.
You’re every-frickin-where, all at once, without any results—and it’s wearing you.
It’s like the more content you put out, the less people seem to care about what you do.
After people sign up for your free resources, they quickly become ghost subscribers.
You have a cold audience that never engage, not to mention buying anything.
You want a sales funnel that sells on autopilot but have no clue where to begin.
Hi! I’m Sally—Sales Funnel Strategist & Copywriter
Most business owners don’t have a lead problem. They have a “sales system” problem.
They’re either starting from scratch with no real plan for attracting and converting clients, OR struggling with a funnel that’s more like a dead end than a sales machine.
If that’s you, you’re in the right place.
I help business owners like you end the hustle by building profitable sales funnels.
- Give you back your time (and sanity)
- Sell your offers on autopilot
- Attract your dream clients
1.3 million impressions in 4 months
5100% boost in site traffic
10x increase in course sales
Dream sites in only 4 weeks
Ready for results like this?
“Sally created clear, engaging sales copy for my fashion brand. I’ve never had my copy in such a captivating voice. She asked what launch success would mean for me, and I said a 3x increase in sales. But I was stunned when my sales growth shot out of the roof, resulting in a 10x increase.”
Easy DIY Biz & Copy Templates
I mean templates that make running your business easier. Made for service pros who want to attract dream clients, book out with ease, and ditch the blank-page stress—for good.
The Offer-Led Sales Funnel Framework
So, how’s this different from a traditional sales funnel?
Most “sales funnels” focus on one thing: capturing subscribers and growing your list. They quickly push people into promotional campaigns — which, let’s be honest, often aren’t directly tied to your main offer. Even when they are, the leads may not be truly ready to buy because there hasn’t been enough trust or anticipation built beforehand.
That’s where the Offer-led Funnel changes the game.
Instead of creating a freebie for the sake of capturing traffic—including freebie grabbers and people who may never even open another email from you—every single step in this funnel is reverse-engineered from your core offer. That means your messaging, positioning, and calls-to-action are all strategically designed to attract the right people, build trust, and lead them toward buying, without it ever feeling forced or pushy.
The result? By the time your ideal clients sign up, they’ve already been primed to see the value of your offer—so they move through your funnel faster and with more confidence.
You are in good company.
No jargon. No bullshit. With me, you get pure value and results, and business owners like you can testify…
It’s not easy to find someone who can understand your train of thought and put it on paper. So, if you find Sally, keep her! She understood my vision and provided the perfect website copy for the thoughts I had in my head, but didn’t know how to portray them in words. She did an excellent job researching my niche and nailed the messaging and technical jargon!
I wanted to launch my signature pattern course, which was more than fifteen times the price of my mini-course. Sally asked what success would mean for me, and I said a 3x increase in sales. I was stunned when my funnel made a 10x increase in course sales! She knows what she’s doing. I highly recommend her!
“I wanted a writer whose work had a zing that conventional copywriting doesn’t, and that was why I chose Sally. She provided the fervor and boldness my website message needed. I love her energy, structure, user experience, and desire to provide outstanding service.”
“I brought in over $3,200 within 5 hours of launching my $297 course. Sally’s funnel framework gave me a simple, structured path and sales copy resources to follow. If you’re looking for a funnel system that works without wasting time or energy, you should check out her program. It’s worth it.”
I couldn’t be happier with the experience! Sally’s friendly and personable approach made the collaboration effortless. I knew I would love her work because I like her website copy. Sally made me feel like a valued client throughout the entire process.
I didn’t know the direction to take my website, but I knew I wanted a good one. Sally was thorough and attentive to my needs. My website copy deliverables were excellent. Overall, working with her has been a blessing, and I’ll absolutely continue.
The Copywriting Services
The Sales Funnel Strategist Blog
Website Copywriting: The Ultimate Guide for Beginners
Best Tips to Launch Your Dream Business From Scratch
The 4 Qs to Create the Perfect Client Avatar
How to Use a Full-Funnel Strategy to Scale Your Business
Is Hiring a Website Copywriter Right for You?
How the experience is…
“It’s not easy to find someone who can understand your train of thought and achieve it on paper. So if you find Sally, keep her! She understood my vision and provided the perfect website copy for the thoughts I had in my head but didn’t know how to portray in words. She thoroughly researched my niche and nailed the messaging and technical jargon!
~ Raquel G.
Your Next Chapter = Clients Coming to You
If you’re done with the endless client chase and patchwork “strategies” that never quite click, it’s time to flip the script. Let’s build an Offer-Led Sales Funnel that captures attention, builds trust, and sells for you — even when you’re off the clock. Because your time is better spent running your business… not running after it.