The 4 Main Pages of a Website: Copy Series
Looking to write copy for your website, but don’t know what pages you need? Here are the four main pages of a website that you should have before launching. You’ve got ideas, offers, and personality…
Website Copywriting: The Ultimate Guide for Beginners
Looking to get started with website copywriting but don’t know what it *really* is or how to go about it? This guide is for you. Imagine this: You land on a website for the first…
How to Write a Contact Page for Your Website
The way businesses layout their Contact pages feels so bland. With so much spice and vibe on the other main pages of your website, how come the contact page looks like the barest minimum? Picture…
10 Copy Assets You Need for a Successful Launch
If you plan to launch your course and hit set goals, you’ll need more than to share more than a few promotional posts. There’s a need to build hype, create interest, generate leads, and, ultimately,…
How to Write a Services Page for Your Business Website
Let me be really clear about one thing: Your Services page does not exist for you to highlight your list of offerings (although it’s part of it). It’s not to make your audience see whether…
How to Write an About Page That Interests Dream Clients
Writing your About Page can be daunting because while the meaning seems literal (that is, about “your brand”), you’ve heard more times than you can count that it shouldn’t be about you. This makes it…
Why Is Copywriting Important for Your Business?
As a business owner, you’ve probably got a to-do list longer than your arm (I know because the length of my schedule directly determines if the beverage of the day is a cuppa tea or…
How to Write Your Website’s Homepage Copy
You know that desire to dress up and prep your vibey side for a first date… That’s how you should prepare your website’s homepage, too. After all, your business is basically a love story between…
Launch Copywriting: A Course Creator’s Guide
Looking to launch your course or program? Here’s how to do launch copywriting that sells the heck out of your stuff. After dedicating weeks and months to creating the best thing since sliced bread, your…
7 Copywriting Myths You Need to Stop Believing
I grew up believing that “an apple a day keeps the doctor away.” Maybe that’s why my dad always bought bowls of green apples and Pink Ladys. But eating apples every day didn’t save me…